Objective
Causeway Technologies was looking for tech startup-inspired swag for their offer and welcome packs, replacing the simple paperwork that had previously been used.
Approach
Being a corporate IT company headquartered nearly 2 hours outside of London, the HR department at Causeway Technologies wanted to create more inspiring materials to attract top tech talent. I updated the look of their brand, using friendly language and well-recognized, central London landmarks to be more appealing to young talent looking to work in the heart of a vibrant city like London.