Objective

The University of British Columbia (UBC) Library, one of the largest research libraries in Canada, sought creative ways to acquire funding to support the growth and care of its collections.

Approach

The UBC Library Vault Canvas Treasures initiative was launched. Photographs of rare books, maps, and other multimedia belonging to the UBC Library were taken and printed onto premium canvases with archival quality inks. I designed all marketing materials surrounding this project and oversaw the production of the canvas prints.